Have you ever considered elevating your apparel game with polos and business casual wear, especially now that we’re seeing a greater shift into the business casual space as we all adjust from two years of working from home in our pajamas?
Read MoreA branding experience starts with packaging. Especially in the age of unboxing videos, packaging that stands out is necessary to make a lasting impact.
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Resuable bags sold like hotcakes in 2023, and it seems that 2024 is going to be no different.
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Labels and tags can be used to further enhance a brand and tell its story in greater detail. And as we enter the new year, distributors should be privy to what they can offer so their clients’ brands stand out and stay on people’s minds.
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Once again, Xbox’s rectangular console has shown an opportunity for simple but straightforward branding. We’ve seen it with pizza-scented controllers for the “Teenage Mutant Ninja Turtles: Mutant Mayhem” movie, and a dreamhouse-themed console for Barbie. Bluey: The Video Game, based on the hit Australian animated children’s show “Bluey,” hit shelves last week. And while the…
Read MoreA Chinese seller of handbags – including knockoff Marc Jacobs totes – has launched a declaratory judgment lawsuit against the high-fashion powerhouse brand.
Read MoreA New Jersey man’s commute became a spectacle when he was named OMNY’s billionth customer of 2023. And for unknowingly achieving this feat, he received a new T-shirt, an eyeglass cleaning cloth imprinted with a subway map, and a $100 OMNY card.
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If you’ve ever considered Shake Shack your “brand” then you’re in luck. The fast food burger joint has just launched a new merch collection that screams “I’m ready to eat a burger, and probably dip my fries in my milkshake.” Instead of opting for the streetwear direction…
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Brendan Menapace, senior content director for Print+Promo Marketing Magazine, hosted an educational session on kitting alongside Nathan Goldberg, president of Specialized at PRINTING United Expo last week in Atlanta, Georgia.
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As buying habits are skewing greener and greener, especially as younger generations age into being the primary targeted end-user demographics. Millennials and Gen Zers want products that they can feel good about using. For suppliers, decorators, and distributors, it’s crucial to learn about how your product offerings can be more environmentally friendly. A session yesterday…
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