When you hear the phrase “self-care,” what comes to mind? Maybe it’s sipping a piping cup of tea with a good book as the aroma of lavender fills the space around you. Or maybe it’s just one extra task you’re supposed to fit into an already busy schedule that includes work deadlines, meal prep and…
Read MoreProforma Continues to Grow its E-Commerce Certification Program
Proforma, Cleveland, continues to see exponential growth of its in-house e-commerce training program, with almost 5,000 unique enrollments in the training classes it provides. “We are so pleased to see so many getting value out of the unique, in-depth training and certification program that we offer to all members of the Proforma family,” said Brian…
Read MoreContinuous Forms: A Hidden Pocket of Profitable Business
Ask most distributors where they are focusing their print selling efforts and you’ll discover that business forms aren’t on their radar. Continuous forms, in particular, are not just low on the list — for most, they aren’t on the list at all. Distributors are building their print product and service portfolios around everything from commercial…
Read MoreAnd the Award Goes to: Helping Your Customers Drive Sales with End-of-Year Recognition Awards
For employees who’ve reached noteworthy goals and employers who want to inspire more achievement, it’s the most wonderful time of the year: awards and recognition season. From November to January, companies will be giving year-end awards and deciding how to recognize employees over the next 12 months. If you plan, and educate your customers about…
Read MorePromoStandards Announces Hack-A-Thon Winning Teams
Out of seven teams encompassing more than 50 participants and representing 33 companies from around the world, PromoStandards announced the official first-place and runner-up teams for its inaugural virtual Hack-A-Thon. In September of this year, PromoStandards hosted the Hack-A-Thon, sponsored by Essent. The event consisted of cross-functional teams that used PromoStandards protocols, allowing them to…
Read MoreSpecialty Mailing’s Steve Stancic Explains His Company’s New Capabilities and Why Solution-Based Approaches Work
As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Steve Stancic, president of Specialty Mailing, St. Louis. Here, he highlights the issues he’s monitoring, shares his company’s new capabilities and explains why solution-based approaches work…
Read MoreRecognition, Acknowledgment and Appreciation
Recognition strategies align employees to business objectives by reinforcing actions and behaviors that matter most to the company. Recognizing employees in a personal and tangible way solidifies the employees’ emotional connection with company, making them feel supported and appreciated…
Read MoreWhy Experiential Food Gift Giving Should Be On Your Radar
To distributors, it might not seem like the best fit. After all, food has an expiration date. How then will your client remember you? The answer is simple — give them an experience they simply cannot forget. Dawn Pilon, account executive for Chocolate Chocolate, Blaine, Washington, believes one of the biggest mistakes distributors…
Read More2022 Top Suppliers: Staton Corporate & Casual’s Inventory Investment and Family Atmosphere
Check out our conversation with Billie Staton, president of Staton Corporate & Casual, about how robust inventory allowed for double-digit sales growth, and how her company benefits from its family-like atmosphere.
Read MoreOne a Day to Win the Day
Recently I’m noticing a trend when I chat with folks in our industry. In my conversations I always like to hear what people are doing to grow their business. Time spent on business development. I define this as time spent prospecting. Lately what I am hearing is lots of excuses for not doing any business…
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