In the 12 months since Ottawa-based supplier PowerStick began partnering with the nonprofit One Tree Planted to plant one tree for every order received, it has been responsible for planting 10,000 trees across North America. The trees have been planted in Canada (New Brunswick, Ontario and British Columbia), in the U.S. (California, Idaho, Oregon and across Appalachia), and in Mexico…
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KFC wants to shine the spotlight on its selection of sides. To do that, KFC is including side dishes in the “Finger Lickin’ Good” motto by giving away little sporks that fit over your fingers. KFC has been using sporks in its restaurants since the 1970s, but these smaller models are “ergonomic and gastronomic [pieces] of table-ware tech” perfect for items like corn or mashed potatoes…
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During the NBA Finals between the Warriors and Celtics, a Boston bar displayed a sign reading “Ayesha Curry can’t cook,” a jab at Golden State star Steph Curry, whose wife Ayesha is a restauranteur. Steph responded by wearing a shirt saying “Ayesha Curry CAN cook” to a press conference, which kicked off a T-shirt war between player and bar. Now, the T-shirts are widely available…
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Maple Ridge Farms, Mosinee, Wisconsin, presented a check for $7,500 to Habitat for Humanity of Wausau. The donation was the result of the company’s “Give Back” program for 2021. In that program, Maple Ridge Farms donates a percentage of the profits from a specially selected line of gifts. Presenting the check were executive vice president…
Read MoreThough it has been celebrated since 1866, Juneteenth wasn’t declared a federal holiday until last year. With that, there has been an influx of corporations and other businesses creating merchandise related to the holiday, or releasing branded products incorporating a Juneteenth motif. Like Pride motifs, though, it can come off as empty if companies doesn’t back it up with real action…
Read MoreDid you know that promotional products have been around in the U.S. since the days of George Washington? This isn’t a history lesson, but Linda Neumann, owner of Brilliant Marketing Ideas in San Diego, likes to include tidbits like that in her self-promos. With a personalized letter that’s both informative and entertaining, she’s found a way to meld print and promo for direct mail beyond just a flier…
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A second service dog sponsored by Logomark, Tustin, California, has been entered into the Shelter to Soldier training program. The recently rescued dog is a 2-year-old male Labrador and Shepherd mix, and has been named “Lucky” through Logomark’s online Dog Naming Contest. From the hundreds of entries submitted, AnyPromo’s Danielle Castro was the grand prize winner…
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Our Women in Print and Promo 2022 highlights women of varying professional backgrounds—from sales representatives to CEOs. Their passion for empowering others, including the next generation of women, is just one of many things that unite them. We asked each of them to tell us about their experiences, what they’ve learned and where they find inspiration. Read on for their introspective takes…
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I think of this story about success often. There were two boys who grew up together. They were the best of friends. They mostly enjoyed going fishing together just about every day at a nearby lake. One of the boys went on to college, went to work for a large corporation, worked hard for decades,…
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Goldstar, San Diego, announced that Robert “RJ” Hagel has been appointed as director of global marketing. Passionate about evolving the Goldstar brand globally, Hagel has been a driving force in Goldstar marketing for more than eight years. Formerly Goldstar’s senior marketing manager for Europe and North America, Hagel is now responsible for all global marketing activities and teams…
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