With events getting back to full swing (in safe fashion, of course), people are not only looking for swag to commemorate their first event post-global shutdown, but also something custom and cool. If you’re looking to add a custom touch to your customer’s next promotion, rotary-printed bandannas fit the bill…
Read MoreHow The Chive Founders Built an Empire and Started a Business With Bill Murray
Leo Resig is co-founder of the well-known lifestyle and comedy website The Chive and creates popular apparel such as “Keep Calm and CHIVE on.” Tune in to hear Resig’s story about starting a business with Bill Murray, and advice on how pursuing your passion and being aware of your surroundings can lead to great success…
Read MoreStarbucks’ New Holiday Cups Incorporate New Colors, Personalized Gift Tags
In an effort to be more inclusive, Starbucks incorporated a lilac shade into its annual red-and-green holiday cups. The cups also feature little spaces for baristas and friends to write personalized messages.
Read MoreNetflix’s ‘Stranger Things’ Store Is Full of Branded Products and Customizable Apparel
Netflix’s branded merchandise effort has been wide-ranging across its shows and movies. But there’s perhaps no greater cash cow on the streaming service than “Stranger Things.” While fans wait for the next season, Netflix wants to keep the show top-of-mind. What better way to do that than a totally immersive store, complete with all of…
Read MoreGeiger Opens Sales Office in Germany
Geiger, Lewiston, Maine, has opened a new sales office in Dusseldorf, Germany, to work in coordination with its German distribution facility in nearby Nettetal. This office is part of Geiger’s overall strategic plan for global expansion to better serve its customers’ international shipping and distribution needs…
Read MoreS&S Activewear to Acquire TSC Apparel
S&S Activewear, Bolingbrook, Illinois, has signed a definitive agreement to acquire competitor TSC Apparel, marking S&S’s fourth acquisition since 2010. Over the past decade, S&S has made significant investments in North American capacity and technology. With approximately 4 million square feet of warehouse space and…
Read MoreA24 Released a Book About Movie Merch and Is Auctioning Products From It for a Good Cause
A24 just released a book about movie merch, and is now auctioning off promotional products featured in the book to raise money for good causes. Where else can you find a “Dumb and Dumber” double-sided pencil (eraser-end only), “Fargo” paper shredder or a“Jackass” whoopee cushion?…
Read More5 Common Marketing Mistakes Most Distributors Make That Hurt Business Growth
In working with hundreds of small and medium-sized business owners over the years, the last six with distributors, I have noticed five common mistakes most of them make that are hindering business growth. Let’s take a look and those mistakes and what to do to correct them. If you stop making them, you will see a big difference in your business…
Read MoreSwiss Miss Reinvents the ‘Ugly Sweater’ With a Built-In Hot Cocoa Pocket
We’ve made it pretty clear where we stand on promotional ugly sweaters for the holiday season. They’re so common now that to really stand out you have to do something really fun or clever. Well, Swiss Miss did something really fun and clever by introducing an ugly sweater with a zippered hot cocoa pocket—and it’s already sold out…
Read MoreiPROMOTEu Expands Vendor Management Department With Nicki Staats
iPROMOTEu announced that industry veteran Nicki Staats has joined as director of merchandising. In her new role, Staats will work collaboratively with iPROMOTEu’s preferred supplier network, and its marketing and affiliate sales development teams, to deliver high quality, effective sales tools to help the company’s affiliates generate new business…
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