Proforma’s Owner Advisory Council (OAC), recently held its annual planning meeting with Proforma’s top Executive Team members. Every year, the Proforma OAC members are elected by their fellow affiliate owners in their North American geographical area…
Read MoreSonic’s Fall Merchandise Includes a (Sold Out) ‘America’s Got Talent’ Replica Tumbler
The Sonic Swag Shop, the drive-in restaurant’s e-commerce store, is now full of new T-shirts, can coolers, socks and pins. That’s all plenty exciting for Sonic fans, but one item from the drop has already sold out: a replica of the tumbler that “America’s Got Talent” judges use…
Read More2021 Top Distributors: How HALO Branded Solutions Took the No. 1 Spot
As part of our 2021 Top Distributors list, we asked some of the top-ranked distributors about how they fared during the first year of the pandemic, their thoughts on the industry, their future plans and more. Here, we talked to Marc Simon of HALO Branded Solutions, the No. 1 company on this year’s list…
Read More2021 Top Distributors: Stats, Trends and Analysis
For many distributors, the coronavirus pandemic has been a mixed bag of challenges and opportunities, ups and downs. That helped shape our newly combined (and expanded) 2021 Top 75 Distributors list. According to our data, the top 75 print and promotional products distributors totaled $6.79 billion in 2020 sales…
Read More3 Great Ways for You to Compete With Harry & David, Mrs. Field’s, Costco and Other Giant Direct Sellers
From Labor Day through December, your clients receive catalogs from Harry & David, Mrs. Fields, and all the other giant food gift companies almost daily. As a result of their huge budgets and massive marketing efforts, these mail-order and internet companies sell about 10 times more food gifts to U.S. businesses each year than the…
Read MoreThe 2021 Emmy Award Gift Bag Was Filled With Luxury Takes on Familiar Promo Items (and a Personal HP Printer)
Award shows always go all-out for the gift suites for nominees. This year’s Emmy Awards event is no exception, with merchandising experts estimating that the gift set is worth $104,825.98. It was also filled with luxury versions of various promo favorites, plus a personal photo printer from HP…
Read MoreGeiger Promotes Two Executives
Geiger has promoted Geiger UK managing director Vicky Kinasz to its executive team and Elizabeth Fagan to vice president of Crestline. Kinasz will work on strategic planning, policy, and overall future business growth and direction for Geiger. Fagan will oversee all aspects of the Crestline business unit…
Read MoreCritical Lessons From Baseball Cards
For decades, Topps owned the baseball card market. The company had an exclusive contract with Major League Baseball and the MLB Players Association. A few weeks ago, Topps was blindsided when MLB and MLBPA announced a new exclusive contract with the online sports merchandise retailer Fanatics Inc. There are two big lessons here…
Read MoreHow Trade Associations and Strong PR Can Grow Your Business
Franchise-builder David McKinnon discusses his passion for franchising and key advice to grow your business. As co-founder of Service Brands International, he built nine brands with nearly 2,000 franchises in eight countries. Here, he talks about the importance of trade associations and his involvement with the International Franchise Association…
Read MoreThe Print+Promo Marketing 2021 Top Distributors List
A comprehensive guide to the industry’s leading distributor companies
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