Few distributor business owners have both the writing skills and the time needed to write their company blog on a consistent basis. Business blogs need to be relevant, look polished and represent the brand well. Considering all these personal limitations and high expectations, it makes sense to outsource blog writing. But there is a right way and a wrong way to hire a writer…
Read MorePremier Group Network Names Dana Geiger Executive Director
Premier Group Network has announced that Dana Geiger will serve as the organization’s new executive director. Geiger brings a broad range of experience to the position and has 17 years of experience in the nonprofit arena. She served as PPAI’s regional relations manager from 2018-2020, and as executive director for three industry regional…
Read MoreBiden Administration Will Send 25 Million Reusable Face Masks to Health Care Centers, Food Banks
The White House announced today that it will send 25 million asks to more than 1,300 health care centers and 60,000 food pantries in the U.S. in an effort to stop the spread of COVID-19 among vulnerable communities. This would be in place of a plan to send face masks to every U.S. household, at least for now…
Read MoreMilwaukee Tool’s Sandy Johns Gives End-Buyer Perspective on Using Promotional Products to Grow, Choosing a Distributor Partner
Branded merchandise has played a major role in Milwaukee Tool’s recent growth. Sandy Johns, the company’s national account manager, told us about two successful co-branded campaigns and explained why they selected their distributor partner. She also told us how Milwaukee Tool uses promo to reach customers at every stage of their brand journey (and much more)…
Read MoreOur 5 Favorite Promotional Products of the Week: Baby Yoda Board Games, Spring Training Shirts and More
It’s above freezing today in Philadelphia! The snow is finally starting to melt! We might really be on the other side of this winter! Can you tell we’re excited? Big spring folks over here at PM. With that new season comes new life. And by “new life,” we mean a new week of promotional products to showcase and celebrate. Join us, won’t you?…
Read More‘Chipotle Is My Life’: Why Chipotle Used a 7-Year-Old Meme for New T-shirts
If you were big into Vine in 2014, you might remember the little kid who proudly declared that “Chipotle is my life.” Chipotle has not only dug up the memory of social media platforms past, but also reconnected with the boy, Roy Murray, for some branded apparel and a coordinating TikTok campaign…
Read MoreKoozie Group Acquires HotLine Products
Koozie Group (previously BIC Graphic), Clearwater, Fla., a portfolio company of H.I.G. Capital, has announced the completion of the acquisition of HotLine Products. HotLine Products is well-known in the promotional products industry for its wide selection of calendars, including appointment, desk, executive and commercial styles; planners and journals; and custom capabilities, as well as offerings…
Read MoreGeiger Names Gemline 2020 Production Partner of the Year
Geiger, Lewiston, Maine, has named Gemline as its 2020 Production Partner of the Year. Gemline is already a Platinum Partner, the top tier Geiger awards to any production partner. “Our preferred production partner program is set up to benefit our production partners and our sales partners,” said Jo-an Lantz, Geiger’s president and CEO. “Our sales…
Read MoreLittle Caesars Is Hiding Codes for Promo Items on Social Media, Sporting Events and More
Little Caesars has a pretty impressive stock of Pretzel Crust Pizza promos for excited fans, but you’re going to have to do a little detective work if you want a piece. The Little Caesars social media accounts started teasing ways for fans to find codes, which they can redeem for prizes like a pizza clock,…
Read MoreZing Manufacturing Hires Rich Corvalan as Senior Vice President of Sales
Zing Manufacturing announced the hire of Rich Corvalan as its new senior vice president of sales. Corvalan has more than 13 years of experience in the promotional products industry. He will now lead the effort to introduce and educate distributors on the products and services Zing Manufacturing offers…
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