Blogging has proven to be one of the most effective digital marketing methods. Done right, it helps you get found, generate leads and convert potential clients to the next stage of your sales funnel. However, plenty of distributor blogs struggle to get any traffic. Or, they earn plenty of traffic, but lackluster conversion numbers. There are a number of reasons this can be happening. Let’s fix them!…
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Yesterday, Apple unveiled the highly anticipated iPhone 12 models. We say “models” because, like the last few iPhone releases, there’s not just one singular design. There’s the iPhone 12, the 12 Mini and two sizes of the 12 Pro. Apple users might recognize some design elements. The squared-off edges are reminiscent of the iPhone 5.…
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AIA Corporation (AIA), Appleton, Wis., announced the appointment of new members to its Owner Advisory Council (OAC). Now in its 11th year, the OAC works closely with AIA leadership to ensure the success and growth of AIA’s nearly 300 independent owners. Incoming OAC members include…
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Delta Apparel, Greenville, S.C., announced the opening of its first ‘On Demand DC,’ fulfillment program, expanding its digital print business. Through the program, Delta will open its ninth DTG2Go business, integrated with apparel retailer Hot Topic’s Nashville distribution center. This will reduce Hot Topic’s shipping costs and give it the opportunity to increase its use…
Read MoreApparel recycling is getting more advanced by the day, and fast fashion brands like H&M are doing their bit to repair their reputation for selling cheap, short-lived apparel destined for a landfill. Some H&M locations in Stockholm are now going to have an in-store apparel…
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It’s getting cold out there. Now is the time for any of our supplier friends to send us some promotional socks and slippers. Maybe a robe, too, for lounging on mornings where it’s chilly but not cold enough to turn the heat on. That’d be great. While you assemble those kits, we’ll just be looking at some of our favorite promo products that might not keep us warm, but are pretty cool…
Read MoreJust because we have the technology to pop into everyone’s home workspace via Zoom doesn’t mean that privilege needs to be abused. So, as your friendly guide, here are a few tips and thoughts as you think about asking your coworkers or clients to have a video meeting instead of using the phone (or an email)…
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The pandemic is still going strong, which means people are going to start needing outerwear and jackets if they want to stay outdoors in the colder months. With that in mind, we caught up with three industry outerwear experts about what styles to look out for this year, what’s changed in the market and what to know about promotional outerwear and jackets…
Read MoreNintendo has issued a cease and desist order against a TikTok user that it feels is not only improperly using its intellectual property, but using it in a way that doesn’t align with its family-friendly reputation. Nintendo reached out to the TikTok creator formerly known as Pokeprincxss, who was selling merchandise featuring her own Nintendo-influenced name and pictures of Pokemon…
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Businesses are looking for ways to make sure people know they’re open and that customers can feel safe visiting. That’s why signs, banners, mats and floor decals have shined lately. These products were always mainstays in the promo industry, but now they’ve taken on new roles and new importance. Here are 10 to keep in mind for future orders…
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