Disney Has a Whole New Line of Avocado Merch

With all of the coverage that Promo Marketing has devoted to Disney, we could understand if other companies were even the slightest bit green with envy. Speaking of that color, we expect businesses to remain some shade of the hue, since it has inspired the mass media and entertainment conglomerate’s latest merchandise line, a seven-item…

Read More

5 Law Enforcement Apparel Trends to Watch

Law enforcement apparel strikes a difficult balance between form and functionality. Officers need to be able to move at a moment’s notice, but they also have to be comfortable all day long. Officer.com interviewed a panel of experts to uncover what’s trending in law enforcement apparel, and their answers might be helpful to promotional apparel suppliers and distributors…

Read More

Hotcards’ Greg Schwartz on Working With an NFL Team, What Pro Sports Clients Want, Landing These Accounts

Greg Schwartz, vice president of sales for Hot Cards, a promo and print distributor based in Cleveland, joined the show to tell us what it’s like working with the Cleveland Browns, how he landed the account, what kinds of products high-profile professional sports teams are looking for and how other distributors can get into the market. Plus, Taco Bell has a new hotel, and “Stranger Things” is reviving New Coke…

Read More

Here Is a Very Weird Controversy About a Fan-Designed Pokemon T-shirt

New or established, fledgling or seasoned, all writers come to know about the possible pitfalls of making simultaneous submissions to publishers. A China-based artist is learning this week about similar worries surrounding concurrent creations, as he appears to have busted himself over a questioned design that had originally received distinction as a Pokemon T-shirt competition…

Read More

Polyconcept Names Liz Haesler as New Global Chief Merchandising Officer

Polyconcept North America (PCNA), Pittsburgh, announced it has hired Liz Haesler as global chief merchandising officer (CMO). In the role, Haesler will oversee product and category strategy for Polyconcept’s hard goods division, including the Leed’s, Bullet and Journalbooks brands. As CMO, Haesler will lead PCNA’s overall strategy and implementation for product development, category management, pricing,…

Read More