Let’s start this article with a disclaimer: What you do in your spare time is your business. Promo Marketing does not pass judgment. That said, some people might pass a little judgment if they saw someone out in the street in this apparel line by Richardson. It is, after all, a partnership with adult website…
Read MoreWhile we will never knock logos, it is clear that they, while important, should prove secondary to branding considerations. In an excerpt from his new book for Quartz at Work, renowned author Seth Godin shares our take on this relationship between symbols and identities…
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To celebrate the 45th anniversary of hip-hop, luxury leather brand MCM announced last week that the brand collaborated with WizPak to create a limited-edition backpack with a built-in Bluetooth speaker. The backpack is only available via retail channels, of course, but it speaks to an emerging trend that’s worth keeping an eye on for promo: tech integration…
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The 113th annual awards banquet for the Utah Manufacturers Association was held on Nov. 3, 2018, where West Jordan, Utah-based SnugZ USA was recognized alongside nine other manufacturing companies. Manufacturer of the Year is awarded to companies that show outstanding execution in…
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Question: How do I know how many QuickBooks Users I need to start? Answer: My advice is less. I prefer to err on the side of saving money and minimizing the number of users until knowing exactly how many users are needed. And it’s wise to have as few people as possible inside your accounting…
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Aspiring to further promote its brand, QUINN, Hanover, Pa., announced its partnership with the TeamWalterB multi-line sales force. Since 2002, TeamWalterB’s sales agency has served the Mid-Atlantic and New York metropolitan areas. Featuring a four-member team with more than 35 years of promotional experience, TeamWalterB recognizes the interconnection between manufacturing, marketing and sales, enabling them…
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We live in an age where “content creator” and “influencer” are actual answers a kid can give when asked what they want to be when they grow up. You might laugh at the way that sounds, but there’s real money in this now. Especially now that the likes of YouTube are providing opportunities for content…
Read MoreThis week, the Syracuse University men’s basketball team and the NFL’s Chicago Bears misspelled jerseys of a couple roster members, with the former squad’s mistake being especially amusing…
Read MoreIt seems like every brand has a holiday sweater. And we get it. They’re fun! It’s silly! If you can’t allow for a little bit of corny laughter during the holiday season, then you’re no better than a common Grinch. But so many brands are doing it now that it’s losing some of its novelty. We are nearing Peak Ugly Sweater…
Read MoreCleveland Browns quarterback Baker Mayfield and Barstool Sports announced a line of Baker-branded charity apparel that will secure proceeds for the Special Olympics of Ohio. Mayfield and his new partner have had their share of notoriety, so their partnership provides a break from seeing them as polarizing figures and guarantees that a cherished organization continues to receive support…
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