Whenever a tragedy involving children and/or young adults occurs, grieving parties might enlist many methods to try to make sense out of the matter. For cartoonist Bruce MacKinnon, that meant calling on one of his…
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This week, two companies controlled by the Hendrix Estate sued Leon Hendrix in New York Southern District Court. At this early stage, the disagreement seems to focus on the commercialization of Jimi Hendrix’s name. Though licensing the singer’s name and likeness for use on promotional and retail products would certainly be extremely lucrative, there could be concerns…
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Ordinarily, you wouldn’t want a promotional poster you put up to be torn down. That kind of defeats the entire purpose of using it as a means of advertising, right? But, in this case, they’re just doing exactly what the advertisers want…
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Out of the 31 National Hockey League teams that took to the ice this most recent regular season, nobody had lower expectations placed on them than the Vegas Golden Knights. As a new franchise, the Nevada bunch stood no chance of competing against established Western Conference foes, many naysayers proclaimed, and would certainly mimic the…
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HALO Branded Solutions, Sterling, Ill., announced a new chapter in the company’s 63-year history with the move to new company headquarters at 1500 HALO Way in Sterling. The state-of-the-art, 157,500 sq. ft. facility will immediately house HALO’s 300-person headquarters team with workstations for 200 additional employees. The building includes a 90,000 sq. ft. warehouse for…
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This is a great example of the power of print marketing to bring the people what they want while turning something otherwise mundane, like a Metrocard, into a work of art. As a tribute to one of the greatest and most unique artists of the 20th century, this promotion has truly struck gold, or, at the very least, stardust…
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Unfortunately, they haven’t invented a drink that stays cold on its own yet, so we’ve had to adapt by creating special drinkware items. There are plenty of items like tumblers and can coolers that keep drinks at the desired temperature, but they’re not necessarily the kinds of items you’d want to use at a bar…
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If this is an April Fool’s Day prank, Calvin Klein is a few weeks late to the fun. According to Nylon, the fashion brand just released a pair of $390 rubber cleaning gloves, and we are thoroughly confused. The Pink Rubber Gloves come in one size, and are described as “rose” pink with a logo…
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After 18 years working as regional vice president of sales for Geiger, Lewiston, Maine, Laura Holt, MAS, has retired on April 13, 2018. Geiger acquired Laura’s company, Holt Marketing Group Ltd., on Jan. 1, 2000. Prior to the acquisition, Holt was actively involved in running her promotional products company,…
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When you work in promotional apparel, you’re always on the lookout for what’s doing well in retail apparel trends. For 2018, we have a good idea of what retail trends continue to dominate, and which trends are beginning to emerge. Athleisure According to Jane Hali & Associates LLC,…
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