Starbucks Commits $10M to Find a Recyclable Single-Use Coffee Cup

The purpose of the venture will be to design and develop a fully recyclable and compostable cup for use in Starbucks’ 28,000 locations around the world. Each year, 600 billion paper and plastic cups are distributed globally, and despite reportedly accounting for only 1 percent of this total, Starbucks has decided to take initiative with the hope that other corporations will follow suit…

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7 Ways to Increase Sales With Your Catalog

Despite the proliferation of digital channels available to modern marketers, catalogs remain a critical component of the marketing mix for many businesses and brands. In fact, catalogs have experienced a resurgence of late, with several notable companies launching or relaunching catalog programs in recent years, and even primarily digital retailers are adding print catalogs to…

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NFL Investigating Photo Leak of Tennessee Titans Uniforms

These days, it can be hard to keep anything out of the public eye, thanks to the internet. From new albums to movie trailers, if it exists, the chances of a leak are inevitable. Unfortunately, the NFL learned this the hard way, and it is currently investigating a photo…

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The Boundless Potential of Bags and Totes

Because of constantly crammed schedules and cravings to enjoy occasional escapes from the rat races that comprise our days, one can say (with the sincerest apology to Smokey Robinson) that bags and totes have really got a hold on us. The containers keep consumers confident that no matter what they need to lug or want…

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We Need to Talk About This New Spacesuit Apparel Trend

When we browsed Nike’s new spring collection last week, we had some questions. Looking at the athletic apparel retailer’s Nike Sportswear Metallic Jacket, we couldn’t help but think it looked like a space suit. But it looks like Nike kicked off an interesting trend. According to GQ, The North Face and Supreme are collaborating on…

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