UMBC sold more than 3,000 T-shirts in one night after its historic win over the University of Virginia, and is scrambling to trademark “Retrievers.”
Read MoreUMBC Sells More Than 3,000 Shirts in One Night, Files for ‘Retrievers’ Trademarks
NFL Merch Sales Were up 40 Percent Despite Ratings Drop for League
CEO Doug Mack credited Fanatics’ success as the official gear sponsor and runner of the league’s online shop to the NFL’s exciting playoff season. In an interview with CNNMoney, Mack commented on the effect the playoff season had on his company’s sales. “You could have not asked for a better set of NFL playoffs and outcomes and storylines, and what we saw is that translated directly into merchandise sales,” he said…
Read MoreYouth Athletic Games Medal Misprints Prompt ‘Quadruple Check Everything’ Advice From Overseer
Being an absolute sports nut, I love every occasion when I pick up new knowledge pertaining to the pursuits of the world’s athletes. I definitely prefer for that wisdom to yield positive awareness, but I am now familiar with the Ontario Winter Games solely due to a manufacturing error on its medals, with the gaffe…
Read MoreTariffs Could Target 100 Chinese Products (Including Apparel), Spark Retaliation From Europe
President Trump has made international trade one of the tenets of his platform since his presidential campaign for began. Following his election, the president has questioned the effectiveness of trade agreements like the Trans-Pacific Partnership, NAFTA and more. Trump has brought up the idea of tariffs on steel and aluminum imports. Most recently, the president…
Read MoreYes, Wendy’s Now Has a Streetwear Collection
Ever since my childhood, I have not been a typical Wendy’s fan, as my loyalty will forever lie with the chain’s chicken sandwiches instead of its lauded hamburgers. (I do adore the…
Read MoreThe NCAA Isn’t Messing Around With Its March Madness Cup Policy
While this may seem utterly authoritarian, even by the NCAA’s standard, it makes sense from a sponsorship standpoint. Coca-Cola is one of only three “corporate champion sponsors” for the NCAA, the other two being Capital One and AT&T. That means that Coke pays a ton of money to make sure that everyone at NCAA contests like March Madness or the Frozen Four is drinking from its branded cups…
Read MoreIn Memoriam: Terry Garner of Heritage Sportswear
Heritage Sportswear, Hebron, Ohio, announced today that Terry Garner, territory sales representative, passed away. The following is a statement from the company: Terry Garner, territory sales representative for Heritage Sportswear, passed away on March 14 in Hendersonville, Tenn. Terry joined Heritage in 2006, serving customers from Tennessee to Cincinnati.…
Read MoreHidden Valley Is Giving Away a $35K Bottle of Ranch
Hidden Valley seems to have this weird understanding of how to make insane yet marketable promotional items to advertise its dressing. We saw Hidden Valley pump out items like slippers and T-shirts for the “ultimate Ranch fan,” (whoever that may be). While promotions like that appeal to the masses, Hidden Valley is going a bit…
Read MoreThird-Party Apple Accessories Manufacturers Have 90 Days to Update MFi Program Logo
Apple is giving manufacturers 90 days to adhere to its new logo requirement, which means that they will have to update product designs and packaging accordingly in order to incorporate the new designs. This could prove problematic for manufacturers, but if they hope to avoid Apple’s wrath, it’s pretty clear that they have no choice but to comply…
Read MoreIs This the Best Mustache Ever Immortalized in Bobblehead Form?
Whenever a huge athletic competition commences, I usually keep close tabs on how the favorites are faring, but I always have a soft spot in my heart for underdogs and unheralded participants. Minus a medal…
Read More