National Pen Co., headquartered in San Diego, Calif., announced that it plans to create more than 250 jobs at its facility in Dundalk, Ireland, over the next five years as part of an expansion plan. This comes after National Pen Co. was acquired by Venlo, Netherlands-based Cimpress last year. “A year ago in December 2016,…
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WOWLine, Syosset, N.Y., announced that it has hired Andy Arruda, MAS, as its new national sales manager. In his new role, Arruda will be responsible for managing all sales efforts. Prior to joining WOWLine, he was a national sales manager for Braintree, Massachusetts-based Hub Pen Company. Arruda has more than 30 years of extensive industry…
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Get more opportunities by staying focused on on solving problems instead of on selling stuff. We are so “me too” in this business, and then we complain about being price shopped, not given a chance to compete, being ignored or—worst of all—not even noticed. Your problem may not be that you don’t have any value…
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The use of wearable technology in the form of watches that track things like heart rates and steps, clothing that monitors athletic activity and more, has been growing in popularity all over the world. According to Marketing Interactive, China’s wearable tech market will pass the U.S. by the end of this year, with more than…
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Smartphone integration is the way of the future. It’s not even a debate anymore. We see it with apparel, footwear, paper products and more. To try to ease one of the most stressful parts of airline travel—checking (and possibly…
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FreePromoTips.com is hosting its 4th annual SuccessFit4Life! Event at the PPAI Expo, benefitting the Promotional Products Education Foundation (PPEF). A group of industry suppliers are supporting this event by providing SuccessFit4Life!-branded products that can be picked up at the Expo. To participate, go to the SuccessFit4Life! PPEF donation page here. Gifts of all sizes are…
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2017 has yielded numerous significant popular culture anniversaries, but it has definitely not found itself falling short in marking notable historical occurrences, too. Often lost in the latter because of the far-reaching severity that the other events hold, the centennial celebration of Finland’s declaration of independence from the Russian Soviet Federative Socialist Republic nonetheless has…
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The rise of Amazon’s apparel brand has come in part as a result of faltering consumer interest in name-brands such as Gap, Nike, Lululemon Athletica and Under Armour. This waning of brand-loyalty is due largely to the lack of interest among millennials in logos, who instead favor factors such as quality and affordability…
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Crystal D, St. Paul, Minn., has promoted three employees to new positions. Marketing manager Bridget Dahlgren has been promoted to director of sales and marketing. Dahlgren will now oversee the business development, inside sales solutions and marketing departments. Marketing coordinator Alexis Kurttila has been promoted to marketing manager. Kurttila will lead the marketing department to…
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Two weeks ago, Oklahoma Gov. Mary Fallin decided that the state was spending too much on what she called “swag,” and wanted to offset the $200 million budget deficit for this year and an anticipated $400 million for next year. To do that,…
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