obsession noun 1. The state of being obsessed with someone or something: She cared for him with a devotion bordering on obsession. 2. An idea or thought that continually preoccupies or intrudes on a person’s mind: He was in the grip of an obsession he was powerless to resist. I know it sounds crazy, but…
Read MoreLast Chance to Vote! PM Video Battle: Dynamite Promo Versus Promo Town Powered by HALO Branded Solutions
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Gearing up for the NFL Draft, which is happening right down the street. Of course, I’d prefer to get drafted by the Eagles, but I’ll take what I…
Read MoreSetting Up Non-Inventory Items
Question: I have my non-inventory items set up in QuickBooks, but I don’t see anything in my cost of goods sold account, and my sales numbers seem very low. Why is that? Answer: Chances are you don’t have your non-inventory items set up correctly. This is a common error for our industry, and one of…
Read MoreShopify Lets Gamers Buy Things While Playing
We live in an era of convenience. We want to be able to order food from our phones while we sit on the couch. We want to order band merchandise before the show to skip the lines. Now, we can order video game merchandise without having to turn off the console, thanks to Shopify. Venturebeat…
Read MoreNorth Atlantic Shipping Lanes Facing Difficulties Due To Influx of Icebergs
Twenty years ago, James Cameron helped Paramount Pictures and 20th Century Fox to tally nearly $2.187 billion in ticket receipts through the release of “Titanic,” a three-hour,…
Read MoreVernon Company Names Account Executive of the Year
The Vernon Company, Newton, Iowa, presented Jon Smith with the 2016 Vernon Account Executive of the Year award during the company’s annual National Sales Meeting held April 10 to 12 at the Renaissance Indian Wells in Indian Wells, Calif.…
Read MoreTrump Reelection Seems to Focus on Merchandise (Again)
Donald Trump has gotten an early start on his reelection effort, having raised $13.2 million in the first quarter of 2017. According to Politico, much of that has come from merchandise sales.…
Read MoreAdidas Makes MLS Uniforms Out of Ocean Waste
In the soccer world, the word “plastics” usually comes with a negative connotation meaning a bandwagon or faux fan. But, in this case, Adidas is associating plastics in soccer with environmentally conscious jerseys. Sportswear companies are starting to look for ways of repurposing materials into apparel and footwear. Adidas, especially, has been on the forefront…
Read MoreProforma’s Million Dollar Club Grows to a Record 171 Members
Proforma, Cleveland, announced that a record 171 owners achieved million- or multi-million-dollar success in 2016, as 34 new members were recently inducted into its Million Dollar Club. This group of distributors, with cumulative sales exceeding a quarter of a…
Read MoreWal-Mart Hoping To Stitch Together A Strong Online Apparel Identity With Potential Bonobos Purchase
A popular saying holds that good things come in threes, but Wal-Mart Stores Inc. is hoping to add one more digit to the sentiment. Having acquired ShoeBuy, MooseJaw and ModCloth since late December, the…
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