Last year at PPAI Women’s Leadership Conference, I facilitated a session titled “Emerging Technology Trends,” which I also facilitated at the PPAI Expo this year. In this session, I covered the rise of bots, and how they improve our personal lives. I then went on to point out how bots will impact business. It’s a…
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Hanesbrands Inc., Winston-Salem, N.C., announced the launch of its new Hanes X-Temp Triblend with FreshIQ in the decorated apparel industry, which merges the best of lifestyle apparel and activewear without compromising on either. This new fashion tee brings the heathered look of a triblend combined with the cooling, wicking X-Temp technology and the advanced odor…
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For those not aware of the “Cash Me Ousside Howbow Dah” meme, that’s probably a good thing. To sum it up: 13-year-old Danielle Bregoli and her mother appeared on the Dr. Phil…
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HotelTonight has one of the smartest logos around. The simple lowercase “h” design also looks like a bed. Pretty clever, right? Well, what’s even more clever is what the company decided to do with the logo in particular. For the uninitiated, HotelTonight is an app that lets people find last-minute deals on hotel rooms. The…
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There’s a lot of discussion about bisphenol A, aka BPA, and whether or not it’s safe to use in drinkware and food products. According to the FDA, the chemical is “safe at the current levels occurring in food,” but a lot of manufacturers still try to go without it whenever possible, and BPA-free items, like…
Read MoreAcross the country, more than 17 million people finish over 50,000 races every year. Whether it’s the Don’t Worry, Be Hoppy Run/Walk 5K in Waconia, Minn.; the Shudder Mudder in Corry, Pa.; or the New York City Marathon, people will come together en masse to either challenge themselves in the support of a cause or…
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Chocolate Inn/Taylor & Grant, Hicksville, N.Y., announced the acquisition of Private Label Executive Gifts, Campbell, Calif. This acquisition marks Chocolate Inn/Taylor & Grant’s fifth acquisition in the promotional food gifts category. Private Label Executive Gifts is a leading West Coast supplier of Jelly Belly-branded products, unique mint tins and shaped mint products. It has been an…
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Let’s talk about what I call “calculator-itis.” My definition of “calculator-itis” is when business owners and sales reps continue to charge customers the same margins year after year without any routine, timely reviews. Continuing to charge customers the same margins over time doesn’t make sense because our value to customers grows as our expertise grows,…
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The Consumer Product Safety Commission (CPSC) announced yesterday that it named Ann Marie Buerkle as acting chairman, replacing outgoing chairman Elliot Kaye. Buerkle, a Republican, was appointed to the CPSC in 2013 during the Obama administration. Kaye was known during…
Read MorePromo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Pitchers and catchers are at spring training! My invitation from the Phillies must have gotten lost in the mail, though.) Last week, C2BPromo won, and now will face off against…
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