Fashion experts say the industry is cyclical. Trends come and go in waves, and the hits of the popular fashion world today may move into the promotional apparel market tomorrow. But ultimately, what’s…
Read More2017 Apparel Preview
Best Promotions USA Adds MLR Alliance LLC
Best Promotions USA, Balch Springs, Texas, announced that it has added The MLR Alliance LLC as the newest member of its sales team, effective January 1, 2017. “We have been watching this sales organization grow consistently over the past few years, and knew they were the perfect fit to complement our current team,” said Mike…
Read MoreThese 4 Athletic Apparel Trends Will Be Big in 2017
With 2017 almost here, many people are beginning to jot down their New Year’s resolutions. And, as usual, this means a number of health and fitness related goals are making the cut. As such, Brit+Co. took a look at the trends that fitness enthusiasts and novices alike will utilize to get into shape. If you…
Read MoreTake Advantage of Pantone’s 2017 Color of the Year with These Products
Pantone’s Color of the Year has come to stand for more than just color. It’s a hue that’s representative of the year ahead. For 2017, the Pantone Color Institute chose Greenery as the Color of the Year. “Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with nature, one another…
Read MoreNalgene Unveils New Marvel Water Bottles
Nalgene, the Rochester, N.Y.-based manufacturer of water bottles and thermoses, is getting in on the comic book hype train thanks to a new line of Marvel-branded bottles. According to ComicBook.com, the line includes 13 different designs on 32 oz. bottles, featuring characters like Captain America, Iron Man, Black Widow, The Incredible Hulk, Black Panther and…
Read MoreAmerican Airlines CEO (Kind of) Responds to Uniform Situation
After more American Airlines employees experienced hives and rashes from their new work uniforms, the employees demanded a recall of more than 70,000 uniforms. Now, American Airlines CEO Doug…
Read MoreTriple Stitch Promotions’ Nicholas D’Eramo Reflects on a Holiday Promotion
The holiday season is a time for sharing. For promotional products professionals, it’s great when that sharing involves end-users sharing photos using a product. Nicholas D’Eramo, co-owner of Triple Stitch Promotions, Prospect, Conn., described a promotion that landed his client…
Read MoreEdwards Garment Donates to Salvation Army
Edwards Garment, Kalamazoo, Mich., recently donated 15 skids of career apparel to the Salvation Army for distribution. The donated items included polos, dress shirts, blouses, pants, skirts and blazers. “Our goal is to assist local agencies in outfitting…
Read MoreDiscount Labels, Lancer Label Merge
Discount Labels, New Albany, Ind.; and Lancer Label, Obama, Neb., are merging, effective Jan. 1, 2017. Moving forward, the company will be known as Discount Labels, and will be a single provider for its distributors. “We have been in a strategic partnership for many months,” Eric Lanz, senior vice president of Discount Labels, told Broadway…
Read MoreCatnip-infused Direct Mail Is Real and It Works
The best way to create a sure-fire promotion is to give out a product that the end-users will actually use and keep. Or, if you can’t do that, give them something they’ll have to pry from the clawed clutches of their cats by sending them catnip-infused direct mail. Yes, this is real. The American Genius…
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