The United States Postal Service (USPS) introduced a fun augmented reality smartphone app, Delivercheer.com, to spur business and add a bit of holiday cheer to the process of mailing items. To use it, people pick up a Priority Mail box, and can choose between two animated messages: a reindeer or a penguin. [caption id=”attachment_91433″ align=”aligncenter”…
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In the words of just about every character from “Game of Thrones,” winter is coming. While we here in Philadelphia are dealing with the first hate-my-life cold day of the year today (thanks Polar Vortex), the experts are saying that the cold December could boost retail apparel sales by $350 million. …
Read MoreSo, we already knew how much each presidential candidate spent on merchandise during the actual race. But, thanks to data from Slice Intelligence, we can see that states in which…
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Whether you love cooking, aim to have a spotless house or just want the basics in your home, chances are you have a favorite household item. People easily remember brands that are promoted on their favorite items, or even the ones they use on a regular basis. Therefore, kitchen and household products are a great…
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Commonsku, Toronto, recruited creative writer and industry veteran Bobby Lehew as chief content officer. “He is as zealous as we are about helping distributors succeed,” said Mark Graham, chief platform officer for commonsku. “From the earliest days of commonsku, Bobby has been a supporter of our business and advisor at all our skucon events. He…
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Barry Dobb of DinoMar and Z Marketing Group, passed away on Dec. 7. at the age of 69. Dobb, a U.K. native who ventured to the U.S. in the ’80s to develop a candy apple business, found success in the promotional products industry with Brown & Bigelow and Geiger Bros. Dobb and his wife, Mary,…
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A high school in Pennsylvania recently banned all apparel featuring the Confederate flag, and some students have taken to protest, according to Yahoo. The ban came to be after a student complained that a fellow student wore a hoodie with the image. At first, the student was reprimanded for…
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Here’s what’s happening in the apparel world this week … According to Yahoo, the Cleveland Indians are migrating away from their insensitive Chief Wahoo mascot for next year’s uniforms. Many of the Chief Wahoo imaging will be replaced by the block “C” perhaps in an effort to…
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Tropical cyclone Vardah struck the city of Chennai, India, on Monday, leaving more than 10 people dead and causing destruction in the major manufacturing city in Eastern India. The storm uprooted more than 10,000 trees, according to The Hindu, damaging roads, railway networks, and electricity and telecommunication infrastructure. https://twitter.com/anilkumble1074/status/808722172059549696 “It appears that the power system…
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Working in the promo industry, I tend to be hyperaware of the promotional products I encounter in my everyday life. So, when I took a spontaneous trip to New York City for a weekend, I got too excited about a tote bag I saw at a farmers’ market. But, what kind of Promo Marketing writer would…
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