InnerWorkings Inc., Chicago, and GateHouse Media, Fairport, N.Y., announced that they have entered into a comprehensive, long-term commercial agreement whereby InnerWorkings Inc. will become the exclusive provider for most marketing materials across GateHouse Media’s North American locations. Under the terms of the agreement, InnerWorkings Inc. will assume responsibility for the production of multiple GateHouse Media…
Read MoreJägermeister Petitions Milwaukee Bucks’ Logo Trademark
What do Jägermeister liquor and the Milwaukee Bucks have in common? One very important thing. At least that’s what Jägermeister is trying to prove, according to Yahoo. The company filed an application with the U.S. Patent and Trademark Office last…
Read MoreEagles’ Green-Beckham Fined for ‘Yeezy Foundation’ Cleats
Remember when Philadelphia Eagles wide receiver Dorial Green-Beckham tried to take part in the “My Cause, My Cleats” campaign by making his cleats represent the fictional “Yeezy Foundation?” Well, the NFL didn’t like it, and fined Green-Beckham $6,076 for wearing unapproved cleats. Philadelphia Eagles wide receiver Dorial Green-Beckham received a fine…
Read MoreCimpress Acquires National Pen Co.
Cimpress, Venlo, Netherlands, announced that it has entered into a definitive agreement to acquire National Pen Co., Shelbyville, Tenn. National Pen Co. will complement the investment Cimpress already has made in its technology and supply chain capabilities for promotional products, apparel and gifts offerings. “Just like business cards, custom pens are a simple yet highly…
Read MorePM Video Battle: Warehouse Direct Versus Transfer Express
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I’m dog-sitting this weekend, which means that I get to do all the not fun parts of having a dog without the long-term companionship.) Last week, Maple Ridge Farms secured…
Read MoreHit Promotional Products’ Marc Held on New Facility
Yesterday, Hit Promotional Products, Largo, Fla., announced that it opened a new apparel facility in Bellmawr, N.J., just outside of Philaldelphia. We spoke with Marc Held, vice president of Hit Promotional Products, about the new facility and how he expects it to impact the business. Promo Marketing: Could you tell me a little bit about…
Read MorePantone Announces 2017 Color of the Year
Unlike last year, the Pantone Color Institute managed to settle on one color of the year for 2017—Greenery. “Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew,” the…
Read MoreTerry Town Unveils New Logo
Terry Town, San Diego, has further defined its reputation in the market with the design and release of a dynamic new logo. “Our previous logo did us well for over 20 years,” said Michael Del Bucchia, vice president of sales for Terry Town. “However, its nautical coloration was more representative of when we were mostly…
Read MoreWill Amazon Conquer the Apparel World?
Amazon quickly is becoming more than just an e-commerce empire. Just this week, it announced its plans to open Amazon Go, a cashier-less convenience store. Amazon also revealed that it plans to open dozens of small retail…
Read MoreU.S. Patent and Trademark Office Rejects Vegas NHL Team Name
When we wrote that NHL deputy commissioner Bill Daly didn’t expect an issue with the league’s new expansion team’s name, we should have knocked on wood, because, well, there’s an issue. The U.S.…
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