Promotional Products Association International (PPAI), Irving, Texas, a nonprofit association serving more than 11,000 corporate members of the $19.8 billion promotional products industry, just announced the 2016 PPAI board of directors officers: Tom Goos, CAS, chair of the board; Mary Jo Tomasini, CAS, chair-elect of the board; Bruce Perryman, MAS+, vice chair of financial services; and Rick Brenner, MAS+, immediate past chair. The new board officers will begin their terms immediately following The PPAI Expo, Jan. 10 to 14, 2016.
Read MorePM Video Battle: Myron Promotional Products Versus MARCO Promotional Products
It’s Myron Promotional Products versus MARCO Promotional Products in this week’s video battle!
Read MoreGatewayCDI Signs a Worldwide Partnership Agreement with IRIS
GatewayCDI, St. Louis, announced plans to expand its global reach with the execution of a strategic partnership agreement with IRIS, Lenexa, Kan.
Under terms of the agreement, IRIS and GatewayCDI will combine their marketing and sales capabilities to expand existing relationships and pursue new opportunities throughout North America and abroad.
Read MoreMediaTree Reaches Half a Billion Digital Gifts Delivered
Over the last 20 years, MediaTree, Parsippany, N.J., has been navigating the many changes in business and technology. The company has grown from a supplier that offered branded phone cards to one that brought music downloads to the industry. Today, it is an industry leader in digital entertainment promotions and digital marketing strategies.
Read MoreHow Did You Allow Yourself to Become a Commodity?
If that’s your question, here’s the snarky answer: Because you allowed it. An even more indicting answer might be because you encouraged it.
So what is commoditization? It’s the process that your buyers followed to reduce their buying decision to the lowest common denominator, price.
Read More5 Festive Products for the Fourth of July
Independence Day is officially a month away. Time to start planning which parades to watch, fireworks displays to enjoy, and day trips to make to celebrate life, liberty and the pursuit of happiness. Here are five items that will make that pursuit a little easier.
Bonus: the Americana look is on-trend right now, meaning these red, white and blue must-haves aren’t good for holiday use only.
Read MoreTSC Apparel to Donate Portion of Profits to Wounded Warrior Project
TSC Apparel has announced that it will donate a portion of the profits of its U.S.-made brands through July 4 to the Wounded Warrior Project.
Read MoreLight-up Bracelets from Taylor Swift Concert Help Teens in Car Accident
L.E.D. bracelets from Taylor Swift’s world tour proved crucial for three fans when they were involved in a car accident following the concert at Louisiana State University’s Tiger Stadium in Baton Rouge, La. on May 22, 2015.
Read MoreChris Glowacki Promoted to Vice President of Sales and Marketing of New Customer Focus – Interactive Imaging Division
Furthering the recent announcement that artwork service providers Technologo, Springfield, Pa., and Artworktool, Chicago, would form a new Customer Focus – Interactive Imaging division, Chris Glowacki has been promoted to vice president of sales and marketing of the division.
Read MorePenn Emblem Company Offers Flag Patches
Penn Emblem Company, Philadelphia, now offers many American Flag patches available and in stock, and can customize any patch or copy existing patches.
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