It’s about that time that college students are lining up summer internships. Finance kids will work at banks. The journalism kids will work for a news organization. The partiers will travel the country with a branded Natural Light lemonade shack to promote the beverage brand’s Naturdays drink while making a pretty respectable sum of money…
Read MoreFlyers Mascot Gritty Donates Vaccine Stickers and T-shirts With His Face on Them to Philly Clinic
Featuring Gritty with a band aid on his arm and the message “I took my shot,” these instantly became the must-have sticker for everyone with a vaccine appointment in Philly. Workers at the clinic were also rocking “I took my shot” T-shirts that matched the stickers, and Gritty wore a face shield with a custom Gritty pattern on it…
Read MoreKoozie Group Promotes Sandeep Jain to VP of Vendor Relations, Sourcing and Compliance
Koozie Group (previously BIC Graphic), Clearwater, Fla., has affirmed its commitment to social responsibility and compliance with the promotion of Sandeep Jain to the role of vice president of vendor relations, sourcing and compliance. Jain has been in the promotional products industry for more than three years as a…
Read MoreWeezer’s Latest Merch Is … a Weezer-Branded Roomba Vacuum
Weezer wants to clean your floor. Well, actually, the band wants to let a Roomba clean your floor. To be even more specific, they want a branded Roomba that looks like a Weezer CD to clean your floor. That way, you have even more time to listen to the band’s new music. Introducing: the Wroomba (the W is silent)…
Read MoreThe Pros and Cons of Specializing in the Distributor Business
Do you specialize in a particular market? This is one question I always ask distributors at educational presentations as well as one-to-one consultations. Nine out of 10 times, the answer is no. Most feel it’s best to serve as many industries as possible and not limit themselves. Is that the right approach?…
Read MoreBatch & Bodega Announces New Fresh Partnerships With Coolhaus, Red Velvet NYC, and Sweet Girl Cookies
HPG Brands announced additional industry-exclusive partnerships from the company’s new Batch & Bodega Fresh line. Through Batch & Bodega, distributors now have access to fresh food, shipped directly to customers at one-piece minimums with customized gift messages. New partners include Coolhaus…
Read MoreGeiger Makes Commitments to Sustainability and Social Responsibility
Geiger, Lewiston, Maine, has joined the United Nations Global Compact and has been awarded a gold medal from EcoVadis during a recent sustainability assessment, placing it in the top 5% of all companies assessed. The UN Global Compact aims to end extreme poverty, fight inequality and injustice, and protect the planet…
Read MoreUniqlo’s ‘Animal Crossing’ Apparel Line Is Available In Real Life and In Game
In partnership with Uniqlo, Nintendo launched a new line of “Animal Crossing” merchandise that is available both in the game and in the real world. In the digital world, the products will be available on a special island that even looks like the inside of a Uniqlo store…
Read MoreWhite Castle’s 100th Anniversary Uniforms Feature Some Modern Twists Worth Noting
When Harold and Kumar finally got to White Castle, you realized that the real hero was the guy working at the register. To celebrate heroes like him and 100 years of White Castle, the fast food chain teamed up with fashion label TELFAR to create a limited edition line of uniforms. The launch features a few notable twists…
Read MorePatrick Wyant on The Identity Source’s Excellent ‘Event in a Box’ Program, Curating Incredible Event Kits for Clients
Like many promo distributors during the pandemic, The Identity Source has found success in kitting, assembling swag boxes for clients’ virtual events. But the company has taken a unique approach that elevates its “Event in a Box” program to another level. Patrick Wyant, business development manager for The Identity Source, told us how…
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