Keep An Eye Out for the ‘Naturdays’ Pop-Up Lemonade Shack This Summer

It’s about that time that college students are lining up summer internships. Finance kids will work at banks. The journalism kids will work for a news organization. The partiers will travel the country with a branded Natural Light lemonade shack to promote the beverage brand’s Naturdays drink while making a pretty respectable sum of money…

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Weezer’s Latest Merch Is … a Weezer-Branded Roomba Vacuum

Weezer wants to clean your floor. Well, actually, the band wants to let a Roomba clean your floor. To be even more specific, they want a branded Roomba that looks like a Weezer CD to clean your floor. That way, you have even more time to listen to the band’s new music. Introducing: the Wroomba (the W is silent)…

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The Pros and Cons of Specializing in the Distributor Business

Do you specialize in a particular market? This is one question I always ask distributors at educational presentations as well as one-to-one consultations. Nine out of 10 times, the answer is no. Most feel it’s best to serve as many industries as possible and not limit themselves. Is that the right approach?…

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Geiger Makes Commitments to Sustainability and Social Responsibility

Geiger, Lewiston, Maine, has joined the United Nations Global Compact and has been awarded a gold medal from EcoVadis during a recent sustainability assessment, placing it in the top 5% of all companies assessed. The UN Global Compact aims to end extreme poverty, fight inequality and injustice, and protect the planet…

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