New Jersey Just Became a Potential Promo Sales Hot Spot This Week

There have been two major legislative decisions this week in Jersey, both of which have potential repercussions for the promo industry. Yesterday, Gov. Phil Murphy signed into law a ban on single-use plastic bags, paper bags, plastic straws and other plastic packaging. And the state voted on Tuesday to legalize recreational cannabis in the state…

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The Vernon Company Announces New VP of Sales and Marketing

The Vernon Company, Newton, Iowa, has announced the addition of Lisa Hubbard as the company’s new vice president of sales and marketing, effective Nov. 16, 2020. Hubbard brings with her more than 20 years of sales and marketing leadership experience. She most recently served as vice president of sales,…

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Scratch-N-Sniff T-shirts Are Here (and They Are Expensive)

How do you make a better T-shirt? Sure, you can use soft materials, source the materials responsibly or use some really nice ink for the decoration. But at the end of the day, it’s still just a T-shirt. But what if it smelled? No, not like a gym shirt. I mean like those scratch-n-sniff stickers…

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Why This Bella+Canvas T-Shirt Costs $325,000

Bella+Canvas can now gloat that it has made the most expensive T-shirt ever. No, distributors and end-buyers don’t need to suddenly worry about spending a small fortune for a cotton tee. British Artist Damien Hirst, who has done expensive collaborations with brands like Supreme, started a contest to give away one of his own T-shirts…

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Over It? Revisiting the Promo Industry’s Overruns Debate

Overruns have long been a standard part of doing business in the promo industry, but not everyone is on board. We talked to distributors and suppliers to learn the reasons behind overruns, identify strategies for dealing with them and attempt to settle a surprisingly philosophical question they pose. Plus, we ask if the economic fallout from the pandemic rekindled the debate…

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