Question: My accountant wants me to buy some business insurance. Is that something I should have? Answer: I, too, advise my clients to purchase business liability insurance. It can protect you and your assets in the event of a lawsuit. If you are a sole proprietor, your personal assets are at risk with a lawsuit.…
Read MoreHBO Sues Online Custom Products Seller for Bogus ‘Game of Thrones’ Apparel
Since “Game of Thrones” is such a cash cow for HBO, the company has taken strong steps to protect its property. According to Fansided, HBO is suing an online custom products retailer for selling “Game of Thrones”-themed merchandise without its consent…
Read MoreBamBams and T-shirt Tycoon Solutions Inc. Join Together for CoLab
T-Shirt Tycoon Solutions Inc. and BamBams announced the formation of CoLab—two partner companies collaborating to give customers a full package, single-purchase-order solution with multiple product categories for all of their private label needs. Together, BamBams and T-Shirt Tycoon partnered to give customers a single creative service, marketing direction and all-inclusive pricing model that includes made-from-stock…
Read MoreNBA Teams That Make the Finals See a 191% Revenue Bump From Branded Merchandise Sales (and Other Stats)
According to Adobe Digital Insights’ look at Adobe Analytics information, the NBA Finals contenders have already made their ownership groups far richer thanks to enhanced branded merchandise sales attributable to their postseason prowess. The data also shows how teams do in merch sales at other stages of the playoffs…
Read MoreMarketing For Millenials
In opposition to the popular belief that millenials don’t respond to email marketing, 10% MORE millenials, compared to older generations, sayt that promotional emails are influential “all of most of the time.” Download this infographic on marketing for millenials.
Read MoreInfographic: Marketing to Millennials
In opposition to the popular belief that millennials don’t respond to email marketing, 10 percent more millennials, compared to older generations, say that promotional emails are influential “all of” or “most of the time.”
Read MoreA1 (the Steak Sauce Brand) Releases Meat-Scented Promotional Candles for Father’s Day Because 2018, That’s Why
At the end of the day, this is the type of promotional product that gives us hope. Without fear, A.1. has volunteered to give dads what they never knew they wanted, but needed nonetheless. To top it all off, this promotion is peak dad-humor, too, full of gimmicky fun and lighthearted, whacky spirit. If only we could make everything meat-scented…
Read More‘Jurassic World’ Has An Insane Promo Budget
The “Jurassic Park” reboot franchise that started with 2015’s “Jurassic World” has become a behemoth (a T. Rex, one might say) of a blockbuster. So, it’s really fitting that the franchise goes larger than life with its promotional campaign, isn’t it? “Jurassic World: Fallen Kingdom,” which hits theaters in June, has a promotional budget of $185 million, more than double its spending for the first installment three years ago…
Read MoreFake Super Bowl Merchandise Gets Second Life After Judge Approves NFL’s Donation Request
his year’s February 4 Minnesota matchup between the Philadelphia Eagles and New England Patriots in Super Bowl LII lived up to its hype as a potential clash for the ages, and counterfeiters likewise sought distinction on that day. However, many would-be lucrative deals ended up dashed, as authorities seized some $20 million in counterfeit merch. Yesterday, a Minnesota judge ruled the items could be donated to charities rather than destroyed…
Read MoreSportsman Cap & Bag to Launch New Products All Year
Sportsman Cap & Bag, Kansas City, Mo., is now launching new products throughout the year. “Traditionally, we’d release exciting new brands and styles annually,” Dan Saferstein, Sportsman Cap & Bag president, said. “In 2018, we decided not to wait to offer…
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