Gmail launched in 2004, and was immediately a hit largely because they offered more free storage than anyone. It was more than storage that kept Gmail the leader in email, it was powerful features that were easy to use overall. Gmail was one of the first major applications to use AJAX (if you really want…
Read MoreEuropean Union Moves to Ban Single-Use Plastic Items
The European Union Commission proposed new legislation on Monday that would ban single-use plastic products, such as plastic straws, in an effort to minimize plastic in the oceans and waterways. It would also require EU countries to get rid of…
Read MoreFun With Proofreading: Google Trends Reveals Each State’s Most Misspelled Word
Many of these misspellings will inspire incredulous reactions while others will have people saying, “I can’t spell that either.” All of them, though, remind us that proofreading, a huge element of the promotional products realm, will never lose appeal, especially if we are tackling “apparel,” which the good folks in West Virginia have trouble stitching together properly…
Read MorePPAI Names 2018 Woman of Achievement Award Recipients
Promotional Products Association International (PPAI), Irving, Texas, announced Marsha Londe, owner and CEO of Atlanta-based Tango Partners; and Mary Ellen Sokalski, MAS, CEO of Cherry Hill, New Jersey-based creative marketing agency The Scarlet Marketeer, as recipients of…
Read MoreFanatics Gets License to Produce NFL Fan Jerseys
Come 2020, Nike will continue to be the exclusive provider of on-field NFL apparel, which includes jerseys and base layers. For the adult fan apparel, i.e., authentic and replica jerseys, warm-up clothes, champion tees, etc., there will still be a Nike logo, but Fanatics will manufacture and distribute the clothing…
Read MoreA Decorating Decision Has Some People Confusing NBA Finals Hats for NRA Gear
The design team behind the NBA Finals hats failed to notice that the logos for the winning teams obscured the “NBA” letters on the hat. As a result, “NBA” looked a lot more like “NRA,” which we all know typically stands for the National Rifle Association…
Read More4 Promotional Apparel Lessons From Kellogg’s Extremely Cool Cereal Merch Line
Food apparel—everybody’s doing it. From Arby’s to KFC, the latest food craze has very little to do with actual food. Consumers are loving the chance to sport their favorite foods as outfits, and it looks like Kellogg’s is the latest company to get in on the trend. The buzz surrounding Kellogg’s new merchandise collection with…
Read MoreBalenciaga’s ‘T-shirt Shirt’ Is Breaking the Internet
Ordinarily, we’re the first to fall prey to a two-for-one marketing tactic (hence why our cupboards are unnecessarily full of Spam). But even we can’t wrap our heads around Balenciaga’s latest double T-shirt marketing ploy, and it seems the internet agrees with our discontent. The high-fashion brand unveiled its new T-shirt shirt, which is essentially…
Read MoreThe Promotional Products Industry’s Unlikely Secret Weapon: Selfies?
Major brands are experiencing massive growth in apparel featuring large and prominent logos. The reason? What else: the selfie craze. That could mean big things for the promotional products industry…
Read MoreKFC Uses Snapchat to Give Away Promotional Colonel Sanders Pool Floats (With Cup Holders for a Bucket of Chicken)
Through June 22, fans of the fried chicken brand can enter a sweepstakes for a chance to win a Colonel Sanders floatie by visiting KFCfloatie.com, of course. If you’re confused as to why anyone would want a KFC-branded floatie, well then you should be aware that said floatie is designed in the likeness of the Colonel himself, in all his white-suited glory…
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