4 Tips to Master Golf Promotions

The Masters Tournament is over, but golf season is just beginning. Here are some ideas on how to score big (or low, if you’re going by golf rules) with golf-related promotions…

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Polyconcept North America Hires Field Sales Representative

Polyconcept North America (PCNA), a Pittsburgh-based promotional products supplier, announced the addition of Kortney Deming to the hard goods field sales team. Deming, based in Orange County, Calif., will act as field sales representative in the Southern California territories, from San Diego to Santa Barbara, working with Chelle Corr-Boxely and Ed Timmerman. Deming joins PCNA…

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5 Tips for Better Product Videos, Ranked from Least to Most Expensive

It’s no secret that video marketing totally has exploded. It’s pretty much become an absolute necessity for all businesses, even if they are traditional brick-and-mortar stores. A few years ago, you could get away with any kind of video quality because you might be only one of three companies on YouTube or Vimeo. Now that…

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Keeping Art Files to Find Them Later

Question: Is there an easy way to keep art files so I can find them later? Answer: While this technically is not an accounting question, cataloging your art files is important for keeping your order management organized. During my distributor days, I kept a folder in my documents called “Art.” I would keep all my…

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Last Chance! Promo Marketing Accepting Submissions for 2016 Top Distributors

In May, Promo Marketing will publish its annual Top 50 Distributors List, the authoritative compilation of the biggest and best distributors in the industry. If your company had more than $10 million in promotional product sales in 2015, it could make this year’s prestigious lineup. Simply download the application in PDF format, fill out the form, and…

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