Yesterday, Kanye West held a fashion show/album release event for his new album, “The Life of Pablo.” For those lucky enough to snag tickets to the Madison Square Garden event, the line for merchandise reached epic lengths, making it the place to be. In typical Kanye West fashion, he pulled out all the stops. T-shirts…
Read MorePromo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Presidents Day is Monday! We’re debating which president had the best mustache: Theodore Roosevelt or William Taft.) Last week, Trimark won for the fourth time, earning a spot in the…
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No matter what my relationship status is Valentine’s Day warmly reminds me that winter is ending and spring is (kind of) around the corner. Naturally, I’ve been thinking about all of the spring promotional products I’d like to have this year. Based on 2016 trends and personal needs, here are four products that I’ll be…
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Last week, we reported on the Sacramento Kings T-shirt controversy that resulted from their Year of the Monkey Chinese Lunar New Year T-shirt giveaway. DeMarcus Cousins felt that it was insensitive to release the T-shirt to fans on the first day…
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The Consumer Product Safety Commission (CPSC) published a direct final rule amending two rules on component part testing and lead in textile products in October 2015. The rule has been effective since January, but the CPSC recently provided clarification on the two rules. 1. Clarification on Component Part Testing (16 CFR 1109): In order to reduce burden…
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Some might say that the most exciting part of a sporting event is when the T-shirt cannon rolls out onto the court/field. However, the Queensland, Australia, police doesn’t share our love for promotional items being launched via ballistic devices. According…
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Staples, Framingham, Mass., announced yesterday that it received approval from the European Commission, the executive body of the European Union, to acquire Office Depot, Boca Raton, Fla. “This is a significant step, and we’re very pleased the European Commission has approved this transaction,” Ron Sargent, chairman and CEO of Staples, said in a press release.…
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Warwick Publishing Co., St. Charles, Ill., an industry supplier of desk calendars and paper products, has achieved G7 Master Qualification for the second year in a row. Idealliance, a nonprofit industry group dedicated to guiding print production best practices, specifications and standards, awarded the certification. Warwick Publishing Co., which is celebrating its 90th year in business,…
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Whether you love it or hate it, Valentine’s Day is almost here. So, while your end-users are hurrying to pick up bouquets of roses or staring hopelessly at their closets trying to choose outfits, you can be the hero they need. A festive and colorful date night outfit is the subject of this week’s #OOTW…
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Designer sues metal band Anthrax over sweatshirt design, Burberry sues J.C. Penney Co. for using its well-known pattern, the Super Bowl proved a win for apparel, changes are coming to New York Fashion Week, Levi Strauss Co. introduces two new themed apparel collections, and Old Navy hits its biggest sales slump: Here’s what’s happening this week in the apparel world…
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