Every once in a while a book for sales professionals comes along which is destined to be a classic. Sales guru and best-selling author Jill Konrath’s latest book Agile Selling, Get Up to Speed Quickly in Today’s Every Changing Business World is just that.
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How would you like a powerful marketing strategy that can position you as a leader in your field, put you in front of your best prospects, and help you close sales quickly?
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A lot of distributors in our industry are spending many long days behind their desks. They’re entering orders, keeping the books and creating to-do lists—and doing it all over again the next day. But the truth is there’s no money on your side of the desk. You will never become wealthy sitting behind your desk doing $20-an-hour work day-in and day-out. If you want to achieve wealth, you have to go out and get it.
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How to get past fear of the word “no.”
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Referrals are the best way to increase your sales. Even though you’re most likely already getting some referrals now, the big question is: how can you get more?
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With today’s tough economy and overall tighter company budgets, it’s no wonder your clients are becoming more demanding and wanting more from you in a shorter turnaround time. With so many balls in the air, and only two hands to catch them all, working with a smart supplier who can truly be a partner to you will make a world of difference.
Read MoreThey don’t call it a sales CYCLE for nothing.
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Last week, I had the pleasure of interviewing six of my favorite, top-rated suppliers in a Skyrocket Your Q4 Sales webinar. In just about 50 minutes, each of my guest experts shared a fresh idea to increase your promotional products sales, case studies you can easily duplicate and very special offers and EQP pricing you won’t find anywhere else.
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If you’re a business owner in this industry maybe you can relate to this. You have to wear so many hats and do so many different things that don’t make you money. These tasks only make you crazy and exhausted.
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The lowest common sales denominator in our industry is the product-based sales person, i.e., promo-peddler, trunk-slammer, tchotchke-chucker, ad nauseam. The mere fact that you are reading and digesting this means you most likely aren’t one of those. I’m addressing this article to you—the thinking sales person, the promotional partner, the extension of your client’s marketing department. You Think, Therefore, You Am. (I gotta stop talking like I’m Popeye.)
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