Athletic and Sportswear Archives - Page 4 of 5

Running Like Rocky

The products missing at the Philadelphia Marathon and how you can fill the promotional gaps next year.

Many questions have arisen from the Lance Armstrong story. For our purposes, what does the future hold for silicone gel bracelets/awareness bands?

The Rock ‘n’ Roll Philadelphia Half Marathon had glitzy gear fit for a rock star. Read on for tips on how to add glamour to your running programs.

Last week I took a tour of the Ash City headquarters. Click through to see what I learned and what you should know about the apparel supplier.

Olympic apparel problems continue with the ban of sponsor competitor gear at the games.

A look at the styles and concerns of the 2012 Team USA uniforms and how they impact you.

Three industry pros give the low-down on the best products for exercise-happy end-buyers.

How to integrate V-necks and wide necklines into your sweatshirt promotions.

QR codes that are only visible against a Guinness backdrop and other intriguing ideas to add spark to your promotions.

The best baseball game promotion and how to recreate it.