Since I recently wrote a commentary titled ‘Are You Too Old To Rock,’ I thought I would share another thought from the world of music.
Read MoreWhat Can We Learn from The Artist Formerly Known as Prince?
Tag: Promotional marketing industry
Why Is This Important?
I see the industry from many sides, both in my role as publisher of the PPAI-award winning FreePromoTips.com and as a distributor. My perspective is different from most, and that enables me to publish content that is of interest to our industry.
Read MoreColliding Worlds: Does This Scare You?
In building our PPAI-award winning FreePromoTips.com program into a valuable resource for the industry, we have always made a conscious effort to keep it out of the radar of the non-industry online community. This is a program with content that specifically is focused on the promotional marketing industry.
Read MoreWhat Do You and Your Company Represent?
I’ve recently had a revelation. For many years, I have worked to build up a significant online presence for my PPAI-award winning, content-driven program, FreePromoTips.com. Our industry database for our e-newsletter is 50,000 and we have a strong social media reach. I’ve shared about this before, but that isn’t the point of this commentary.
Read MoreEvolving Trends to Reach Buyers
An everchanging marketplace is something we all ponder. Our ability to thrive will depend on how well we keep adjusting to these changes and evolving communication trends.
Read MoreTending Life’s Garden
One of the things I enjoy doing is taking care of the flowers on my front porch and tending to the few houseplants I have. I enjoy the color they bring to the home entryway, and people often comment on how pretty the flowers look.
Read MoreADD…on an (A)
In the promotional marketing industry, we know what an (A) represents. If we compare an (A) to ADD, (Attention Deficit Disorder), it doesn’t mean half of anything
Read MoreWhat’s Happening with Trade Shows?
Full disclosure here—and I’ve said this before—I love trade shows. There is no better way for distributors to connect with their supplier partners. Suppliers have the opportunity to connect with new prospects and to strengthen relationships with current customers. There is no question, however, that the dynamics of trade shows are changing. It’s a big topic that I will address in two parts.
Read MoreBusiness Lessons from Mickey Mouse
I recently returned from a few days at Disneyland. My wife and I agreed to be chaperones for Grad Nite. On Grad Nite, Disneyland is open until 2 a.m. with just high school graduates and their chaperones. (It sounded like a good idea at the time.) I’m sure this goes on at locations all around the country, but being from Southern California, Disneyland is the place to be.
Read MorePondering Life’s Milestones
My family celebrated a milestone occasion when my son graduated from high school. I am sure many of you can relate to these significant education accomplishments, either as a proud parent, grandparent, aunt or uncle.
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