With all the extra work getting all the logos and items you need when you start a new client, you’re really busy for two or three weeks producing these orders, and you stop networking and cold calling. So when the orders are completed, your pipeline is empty and you have to start all over again. I call this the cycle of doom. How do you get out of the cycle of doom? Simple: marketing your business…
Read MoreTag: Networking
3 Low Cost Marketing Tactics to Focus On in 2022
Most distributors do very little marketing, if any at all. That said, they know they should, but marketing has gotten very complicated. And with so many channels, gurus and contradicting advice, it can be very confusing to know what to do. If that’s you, keep on reading. I’m breaking down the top three marketing tactics you should implement…
Read MoreIf Money Doesn’t Grow on Trees, Where Does it Grow?
You have all heard the saying, “Money doesn’t grow on trees.” We all get that. But what no one tells you is where money does grow. The truth is that money grows in “other people’s pockets.” So how do you get your share of money in “other people’s pockets”? Relationships. I have said for decades…
Read MoreThe Real ROI of Social Media for Distributors
Just like when you joined a networking group, joining and showing up once in a while won’t get you any results. The same goes for social media. Social media is the space where you can get discovered by your ideal prospects and become familiar to them so you’re on their radar when they’re ready to buy…
Read More6 Ways to Increase Responses
My last blog, “5 Reasons to Stop Using Voicemail,” triggered several conversations with people who had different viewpoints. Some conversations, including one left as a post on the blog, asked for ways to increase responses. Today’s post gives you alternatives to increase responses that are much more worthwhile than leaving voicemails especially when prospecting. Do…
Read MoreI Confess: I Lied
Many of you may know that my faith and values are important to me. Reluctantly, I must share that I’ve done something I normally don’t do. I lied.
Read MoreThe Secret to Successful Networking: Beer
If there is truth in wine, there is friendship in beer.
Read More3 Big Networking Mistakes AND How to Avoid Them!
If the networking you have been doing isn’t getting the results you want, here are three mistakes you may be making and how to avoid them.
Read MoreListen
Very few people should walk into a networking event and immediately start talking and even fewer, if any, should spend the whole night talking without listening.
Read MoreYear-End Musts: 4 Critical Checklists for the End of 2011
Important business planning points for the end of 2011 and beginning of 2012.
Read More